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Pricing here is designed to be simple, transparent, and aligned with the kind of work being done.
I don’t sell hours as a starting point because the value of this work is not proportional to time spent. It’s proportional to clarity gained.
Most projects are scoped based on complexity, access, and intent rather than duration.
Rather than fixed packages, most work falls into the following ranges. These ranges are shared to set expectations, not to create rigid boundaries.
Most projects land between $4,500 and $6,500, depending on scope, access, and the number of touchpoints involved.
Most projects fall between $8,500 and $12,000 and focus on prioritization, sequencing, and decision-making rather than execution.
Ongoing advisory work is typically structured as a monthly engagement between $2,500 and $5,000, depending on cadence and scope.
Hourly work is available only for limited advisory or overflow support.
The current rate is $175 per hour, and it’s rarely the best place to start. When hourly work makes sense, it’s discussed openly and used intentionally.
Pricing is influenced by factors such as:
These factors help ensure scope stays appropriate and expectations stay clear.
The goal is to leave you clearer, not more reliant.
If you’re looking for a partner who will slow the work down just enough to get it right, this will likely be a good fit.
If you’re looking for rapid execution or constant output, it probably won’t be.
Either outcome is a success.
Most projects fall between $5,000 and $12,000, depending on scope, complexity, and access. Pricing is based on focus and impact, not time spent.
Yes, but only in limited situations. Hourly advisory work is available at $175 per hour and is typically used for overflow support or targeted guidance. Most engagements begin as scoped projects.
Every product, website, and customer journey is different. Fixed packages often create unnecessary work or miss what actually matters. Sharing ranges allows for perspective without forcing the wrong solution.
An audit focuses on understanding the current experience across touchpoints, identifying friction, and clarifying priorities. It does not include design or development work unless discussed separately.
Yes, for simple website and ecommerce solutions built with Webflow.io or Shopify.
The work here is focused on insight, direction, and refinement. Execution is usually handled by internal teams or trusted partners once priorities are clear.
Most audits and roadmaps are completed within 2 to 6 weeks, depending on scope and availability. Timelines are discussed upfront and kept intentionally realistic.
Not typically. This work is often most valuable for founders, small teams, and growing organizations preparing for their next phase. Understanding tends to matter more than size.
Yes. Many engagements are designed to support or align existing teams rather than replace them. The goal is better decisions, not disruption.
If you feel something in your experience is off but can’t quite name it, this is usually a good place to start. A short conversation is the best way to determine whether the work is necessary at all.
The first step is a brief conversation to understand context and determine scope. Sometimes the outcome is a project. Sometimes it’s confirmation that no work is needed.